Cobun Zweifel-Keegan is the Managing Director of IAPP, Washington, D.C. Through this role, Cobun works to integrate the diverse voices of privacy professionals into the evolving tech policy conversation, engaging with business representatives, civil society, congressional leaders, and federal government stakeholders. Prior to returning to IAPP, Cobun served as Deputy Director of Privacy Initiatives at BBB National Programs, where he advised independent mechanisms that bring accountability and transparency to business privacy practices through voluntary—but enforceable—frameworks like Privacy Shield and the Cross-Border Privacy Rules. Through this work, Cobun also facilitated the development of new programs to clarify best practices in emerging areas such as youth privacy and artificial intelligence. Cobun first worked at IAPP as a Westin Research Fellow, focusing his research on the global spread of uniform data privacy norms with the advent of the privacy profession. On this topic, in collaboration with IAPP President and CEO J. Trevor Hughes, Cobun published a chapter in the Cambridge Handbook of Consumer Privacy, “Enter the professionals: organizational privacy in the digital age.” Cobun is a graduate of the University of Colorado School of Law where he served as Executive Editor of the Colorado Technology Law Journal.